ProspectsPLUS! is a direct mail marketing company built specifically for real estate professionals who want to maintain a strong local presence through tangible, high-impact print campaigns. With decades of experience in real estate marketing, they offer a wide array of customizable postcards, newsletters, flyers, and targeted mailers that are easy to create and send directly from their platform.

What makes ProspectsPLUS! stand out is the level of automation and targeting they bring to old-school marketing. Their platform allows agents to target geographic areas, past clients, or specific demographics like FSBOs or expired listings. With tools like the Market Dominator and Listing Inventory Series, agents can set up recurring campaigns that deliver consistent messaging without having to constantly re-order. Their “AutoPilot” option takes this even further by automating monthly mailers on your behalf.

While it’s mostly focused on print, the system is surprisingly modern. The interface allows for real-time customization of templates, integration with mailing lists, and tracking for campaign effectiveness. Plus, their customer service is often praised for being responsive and knowledgeable, helping agents choose the right strategy for their market.

The biggest downside is that print marketing isn’t cheap, especially when you add in large-volume campaigns and postage. That said, for agents who want to dominate a farm or make an impression with high-quality mail, the investment can easily pay off.

Agents and teams looking to dominate a geographic farm area with consistent, high-quality direct mail, or who want a professional and automated way to stay top-of-mind with their sphere.