Updated 04/27
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Customer Relationship Management (CRM)
The best CRMs to help real estate agents stay organized, nurture leads, and close more deals

Staying on top of client relationships is essential in real estate, and the right CRM can make all the difference. This category explores top-rated Customer Relationship Management tools built specifically for agents, teams, and brokerages. From lead capture and follow-up automation to detailed contact profiles and pipeline tracking, these platforms are designed to help you work smarter—not harder.

Whether you’re just starting out or running a growing business, the tools featured here offer solutions for managing every stage of the client journey. We focus on CRMs that are intuitive, customizable, and built to integrate with other platforms real estate professionals rely on, like email marketing tools, IDX websites, and transaction management software.


More Customer Relationship Management (CRM)


1. Capsule
Capsule
​Capsule CRM is a cloud-based customer relationship management platform designed for small to mid-sized businesses seeking a streamlined, user-friendly solution to manage...
2. CINC
CINC
CINC Review: All-in-One Real Estate CRM & Lead Generation Platform Key Features Custom IDX Websites: CINC offers customizable websites optimized...
FollowUpBoss
Follow Up Boss is a robust customer relationship management (CRM) system designed specifically for real estate teams and agents. It offers a suite of tools to manage leads,...
HoneyBook
HoneyBook is an all-in-one client management platform designed to streamline operations for service-based professionals, including photographers, event planners, coaches,...
Hub Spot
HubSpot Review for Real Estate & Small Business HubSpot is a customer relationship management (CRM) platform that helps you organize contacts, manage deals,...
Monday CRM
​monday.com is a versatile work operating system (Work OS) that combines project management, CRM, and workflow automation into a single, highly customizable platform. Its...
PipeLine
​Pipedrive is a sales-focused CRM designed to streamline lead tracking, deal management, and sales automation for small to mid-sized teams. Its intuitive interface and customizable...
SalesForce
Salesforce is a leading Customer Relationship Management (CRM) platform renowned for its comprehensive feature set, scalability, and robust integration capabilities. It's...
Wise Agent
Wise Agent CRM – A Comprehensive Tool for Real Estate Professionals Wise Agent is an all-in-one real estate CRM designed to assist agents throughout the...

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